After a contract was signed between Sardimen Damavand, the Iranian food company, and Moludsgn in February for the brand, Mimak, we started to work on the designs that would be used for the packages of the frozen fruit slushies. The product was planned to be released to the markets in Tetra Pak Classic packaging and it targets the kids, so it was decided that a pretty Mimak character was to be created at first. Three different packages have been designed for Orange, Lemon and Sour cherry and the logos and the texts on the packages are written both in English and Persian. The designs, approved after the 3-month working, have been printed in the facility of Tetra Pak and released to the markets.
May 2007
